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Explore the world: past, present and future

Q: What is a URP ?       
A:  Any UnReal Point in our UnReal World.
Create or claim your URPs now !

For Visitors

With UnReal augmented reality data and mapping, discover the hidden wonders of Great Britain and Ireland ... and now Australia too! 

Find current deals on offer, direct from local service providers. Enjoy the benefits of local knowledge contributed by local people who care about their own UnReal world.

Travel knowledge on the spot with UNreal Augmented Reality.

For Businesses

Own or manage a retail business, tourist attraction, restaurant, venue, tour company or accommodation facility?

You'll reach keen travellers and locals directly by offering UnReal Deals.

Coming soon: UnRealAR experiences!

Today, we do it with smartphone and wi-fi tablet maps.

Soon, the UnRealAR platform will provide vital travel, retail, special interest and safety information to smartphone and tablet users - ON THE SPOT - through a range of AR technology partnerships and alliances.